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<01/19>
Stephen Ambrose—Print + 
 
Oversized photo booklet for photographer Stephen
Ambrose. Calcio Storico is one of the world’s most
violent sports. Originating in 16th century Italy,
the game is played in Florence’s Piazza Santa Croce,
Teams compete from each quartiere of the city:
Santa Croce / Azzurri (Blues), Santo Spirito /
Bianchi (Whites), San Giovanni / Verdi (Greens)
and Santa Maria Novella / Rossi (Reds). In the
50-minute matches, two teams of 27 players each,
attempt to score goals. Head-butting, elbowing,
punching and choking are all allowed. Sucker punches
and kicks to the head have been banned to avoid
fatalities. The singer sewn binding was split four
ways across the print run using colours to reflect
the four teams.
 
Design/Agency: Paul Belford Ltd.
 
Related projects: Stephen Ambrose—Identity /  #nudesintheirhoods—Book design