Music packaging for the artist Kindness. With track
and album titles restricted to the spines only,
the covers have been left uninterrupted to feature a series of silver bromide prints. As a collection
they begin to build a portrait of the artist,
leading up to the release of his debut album ‘World, You Need a Change of Mind’, a limited edition
which includes a slipcased photo book with a very personal collection of tipped-in photographs.
Creative direction: Paul Belford
Agency: This is Real Art